The Trump administration is proposing a $20.4 million boost to a cosmetic industry group that advocates for a better deal for consumers, and the president’s pick to head it, was a former beauty company executive who worked on behalf of cosmetics companies that lobbied for the deal.
The $20M Beauty Supplier Grant Program, established in 2017, is intended to provide grants for companies that “offer a unique product offering to the American consumer, including beauty products, that align with the consumer’s needs.”
It also includes grants to “organizations that promote, promote, or promote” cosmetic products that “have been or are likely to become a market in their industry.”
Trump has not named any of the companies in the Beauty Suppressor program, but he has spoken about them as being important to the economy.
Trump has previously praised cosmetic companies for their business and business strategies, including the beauty products they produce.